Marketing for artists must be measurable to be effective. See what a data-driven marketing strategy can do to increase sales of your artwork.
Category - Marketing
The Me Too movement has had profound effects across all forms of media and has inspired countless male and female artists.
As online art sales continue to capture a significant share of the art market, artists should consider art marketing strategies that can help them sell art online.
Video storytelling is a quick, attention-grabbing way of getting people interested in you as an artist. Here's how to get started.
If you’re bent on driving more innovation and strategy to your practice but your visual mind needs a break, consider adding some podcasts for artists to your daily task list...
Whether working with a fine art gallery or independent art dealer, here's how to spot red flags you should be wary of when looking for a sales partner.
Artists are being entrepreneurial and creative showing their work on their own terms with their own resources. Here's how to mount a DIY art exhibition with mixed-use and non...
Determining how to value your own services and work is can be tricky. We offer guidance on setting your own competitive creative freelance rates.
The traditional art gallery business model is changing with online marketplaces, a global art market and an entrepreneurial generation of artists. We explore the everyday...
Artist representation from galleries is no longer a prerequisite to make sales and get exposure. We look at 6 alternative strategies for artists looking to expand their audience.
Your artist resume is an essential tool when applying for jobs, gallery representation, grants, or other opportunities. Here are some tips on what to include and how to structure...
For many visual artists, it's hard to express who they are and what they create into words. Learn how to craft an artist bio with these useful tips.
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