From building a subscriber list to email marketing services, our tips will get you up to speed on creating your own artist newsletter.
Category - Marketing
Apart from talent, artist branding requires a certain level of “buzz” in order for artists to progress to new levels of recognition in their creative talent
Whether or not an artist’s work is selling or being shown extensively shouldn’t be the only factor considered when building an art collection.
Selling art is only partially about the quality and content of the piece, but how you present that work of art to the public. Here are some of the most crucial factors that can...
Want to sell your artwork on your own? These essential art business documents (and free Artwork Bill of Sale template) are crucial to ensure that your sale is professional and...
Every creative professional with an online presence should employ an SEO strategy to reach a broader audience. Here, we outline SEO for artists, and offer some tactical advice for...
[email protected] and Artrepreneur CEO Grace Cho spoke with Jeffrey Deitch in his New York City office about the major lessons he has learned during his career in art and business.
How do you spot a credible and worthwhile open call when there are so many to choose from? When you find one, how can you stand out?
How to price your artwork, so it's attractive to potential buyers is one of the most difficult things to accomplish, especially for new and emerging artists. While no single...
When preparing to present your services to a potential client, what should go into your pitch deck? From services offered to payment schedules, here's how to create a deck that...
Artists use Pinterest to market their online platforms while offering a behind-the-scenes view of their daily inspirations. Here's how to incorporate Pinterest into your art...
Can social media be an effective platform for expressing your political views? What the the pros and cons for your audience, potential buyers and employers? We talk to several...
Japanese artist, designer and Creative Advisor for the Tokyo Olympics/Paralympics 2020 Sei Yamazaki talks about his creative career and artistic practice.
Selling art in person is different than selling your work online. Whether you're at an art or craft fair, store, or pop-up gallery, it's time to turn from artist/maker to seller...
Pop-up galleries and shops have become popular vehicles to engage customers and earn money as a creative. You can forgo investing in a physical space and applying to shows. But...
Opportunities abound to sell your art online. We discuss the pros and cons of selling on your own personal store vs. online art marketplaces.
A well-designed Instagram strategy to engage art collectors should be part of every artist’s marketing plan. Learn tips to expand your audience to potential buyers.
Do you have an upcoming artist studio visit? Learn the do’s and don’ts to prepare for success, whether you're expecting a gallerist, curator, art dealer, critic, or other...
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